About the Serious Materials blog

It’s time to get serious. About climate change. About policy change. About saving energy and money. About creating green jobs. About working together to make sustainable green building materials the norm - not the alternative.

We share our developments, experiences, and news on this blog. The built environment accounts for 52% of the energy consumed globally - more than five times as much as the energy consumed by cars. If we get serious about making buildings more efficient, we’ve got a real shot at solving energy and climate challenges. We look forward to making a real difference with you.